Patient Communication Psychology

SENSORY MARKETING: BEYOND THE SENSES Pt.1

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Mario UTRILLA DDS. MBA. MSc. PhD.

 In recent years it has been a great development of sensory marketing, which is based on three pillars:

1. A significant increase of the competence and with few patients, experts and demanding. In this situation, marketing allows attract new patients and m ...

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EMOTIONAL DENTISTRY Pt.2

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by Mario UTRILLA DDS. MBA. MSc. PhD and by Helga MEDIAVILLA.

From the "tooth puller" to stomatologist and dentist, the profession has evolved a lot, both in terms of scientific knowledge and in terms of the materials used (1) What has not changed is the relational nature of this profession,

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